free|flow is designed by Justin Wagemakers give the freedom to water flow we humans like in modern day society. The idea is simple: free|flow is a shower-head that can easily be fixed anywhere, and in any position on the wall of your shower through magnetic adhesion. If the water is referred as the “oil” of the 21st century than free|flow could be refereed as the most comfortable, stylish and luxury “car” of 2008 year. The shower is a winner of Bathroom Innovation Award 2008. [link]